Partnership for Food Safety Education

FightBAC!

Kroger Co. Southwest Stores Step Up Food Safety Communications

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The Partnership for Food Safety Education worked with contributing partner Kroger to create a week- by- week Food Safety Education Month outreach plan.  We thank every participating Kroger Co. store for connecting with customers on this important topic!

Kroger’s 220 Southwest stores were excited to participate in National Food Safety Education Month Activities! Here is just a sampling of what they did to help make sure consumers took home food safety messages:

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  • Fight BAC!® messages were integrated with selling strategies around products like hand soap and hand sanitizer.
  • Store managers were challenged through a contest to create in-store displays. The prizes?  Houston Texan and Texas State Fair tickets.
  • Kroger corporate provided all Southwest Kroger store merchandising teams with materials and tips in daily merchandising updates.
  • Store managers coached their store teams on Fight BAC!® food safety practices so they were prepared to answer customer questions.

Customers were happy to learn something extra about food safety when they came in to do their shopping. Thank you Kroger Co. Southwest for all of these great efforts! 

 

 

 

Voices of BAC! Fighters

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Allow us to introduce you to three BAC! Fighters who work hard to teach kids about food safety. We have been hearing from educators about their interest in new and refreshed Fight BAC!® educational material for kids.

Melissa is an enthusiastic middle school teacher from New Mexico that uses Fight BAC!® to make sure her sixth grade students are safe from foodborne illness. Her sixth grade students are like sponges, she says, and would love new materials for her students.

Devoted community nutrition educator, Denise, from Minnesota, reaches over 500 kids in 3rd to 5th grade with Fight BAC!® materials and is always interested in new, evidence-based material for her students.

Dana, a passionate educator from Texas, uses Fight BAC!® materials in middle and high school because it catches her students’ attention and would like updated materials to keep their interest.

Fight BAC!® materials for students have been in the field since 1998.

In response to demonstrated need by educators for new materials for kids, the Partnership is seeking partners for support of a new campaign in 2013- the BAC! Fighters National Youth Campaign.

Please consider making a year-end charitable contribution that supports educators like Melissa, Denise, and Dana in their efforts to end foodborne illness in America.